Endeavorance

The point of our blog isn’t to show you how up to date we are with buzzwords and jargon. It isn’t to instruct you with how-to guides, tips, tricks, and hacks. It isn’t to encourage, endorse, or engage in conformity. The point of our blog is to provoke, to counter popular notions, to question the status quo, to prompt your imagination, and to challenge you to think and achieve more than you might otherwise. Whatever happens, it’s worth the endeavor.

Endeavorance

The point of our blog isn’t to show you how up to date we are with buzzwords and jargon. It isn’t to instruct you with how-to guides, tips, tricks, and hacks. It isn’t to encourage, endorse, or engage in conformity. The point of our blog is to provoke, to counter popular notions, to question the status quo, to prompt your imagination, and to challenge you to think and achieve more than you might otherwise. Whatever happens, it’s worth the endeavor.

Whitewash

Whitewash

PAINTING & MANIPULATIONWhitewashJoAnna Bennett, O'Brien Communications Group6 May 2021This weekend I took on the task of whitewashing the wooden privacy fence in my backyard. When I bought my home, there was a decrepit old shed in the corner of the yard. This past...

Little Lavender

Little Lavender

PLANTS & LIFELittle LavenderJoAnna Bennett, O'Brien Communications Group29 April 2021 About six weeks ago, my children and I planted some seeds. We each picked three kinds, so we ended up with nine different varieties. And boy were we successful! Each seed grew into a...

My Favorite Colors

My Favorite Colors

RED & CORALMy Favorite ColorsJoAnna Bennett, O'Brien Communications Group22 April 2021What’s your favorite color? I have two. I have my 12-count box of crayons favorite color. And my 64-count box of crayons favorite color. Wait. What? I’ll explain my thinking....

Sometimes

Sometimes

LESSONS & SEEDLINGSSometimesJoAnna Bennett, O'Brien Communications Group15 April 2021Sometimes things work out. And sometimes they don’t. Sometimes the sun shines brightly. And sometimes it doesn’t. Sometimes we feel confident in our work. And sometimes we’re...

Here We Go Again

Here We Go Again

SUNFLOWERS & SPRINGHere We Go AgainJoAnna Bennett, O'Brien Communications Group8 April 2021Last year, I grew a pretty impressive sunflower forest. Sometime in August, a neighborhood girl and I counted more than 200 buds on the sunflower stalks. Most of the flowers...

My First Quarter of Trust

My First Quarter of Trust

TRUST & LEARNINGMy First Quarter of TrustJoAnna Bennett, O'Brien Communications Group1 April 2021In each of the last three years, instead of making a New Year’s resolution, I made myself a promise. This year, I promised to learn how to trust myself. Since the...

The Vernal Equinox

The Vernal Equinox

SPRING & LIFEThe Vernal EquinoxJoAnna Bennett, O'Brien Communications Group25 March 2021It’s official. Spring has sprung! If you’re anything like me, you can’t get the idea of new growth out of your head. I’ve already started digging out the site of this year’s...

Icy Emerald

Icy Emerald

GOLD COINS & HIJINCKSIcy EmeraldJoAnna Bennett, O'Brien Communications Group18 March 2021The sun wouldn’t rise for a few hours, but she was up early today. She didn’t need an alarm clock. She’d been waiting for this day for an entire year. She stretched her arms...

Ground Your Brand. Ground Yourself.

Ground Your Brand. Ground Yourself.

GROUNDING & BRANDINGGround Your Brand. Ground Yourself.JoAnna Bennett, O'Brien Communications Group11 March 2021A marketing rule I’ve become familiar with over the years is this: In order to effectively promote your brand to the outside world, you must first...

Woof, Woof

Woof, Woof

PETS & PERSONALITYWoof, WoofJoAnna Bennett, O'Brien Communications Group4 March 2021As far as I’m concerned, there are four types of people in this world. They are dog people, cat people, dog and cat people, and others. Since I’m allergic to cats and therefore...

Define Your Expectations

Define Your Expectations

EXPECTATIONS & SELF-FAITHDefine Your ExpectationsJoAnna Bennett, O'Brien Communications Group25 February 2021Expectations are natural. They’re important. And they’re essential for defining any relationship. That’s why most business relationships start with an...

Bea’s Balloons

Bea’s Balloons

BALLOONS & BONUS GRANDMASBea's BaloonsJoAnna Bennett, O'Brien Communications Group18 February 2021I grew up in the house my mother and her siblings grew up in. It was a cookie-cutter suburban, cape-cod-style home built in 1951. The house to the right of it –...

COVID-19 – Quarantine Day 332

COVID-19 – Quarantine Day 332

PROBLEMS & PERCEPTIONSCOVID-19 – Quarantine Day 332JoAnna Bennett, O'Brien Communications Group11 February 2021I remember obsessively refreshing my Johns Hopkin’s COVID-19 dashboard day after day in early March. As the numbers creeped up past 400,000 confirmed...

Some Snow and The Joes

Some Snow and The Joes

SNOW & THE SNOW JOE Some Snow and The Joes JoAnna Bennett, O'Brien Communications Group4 February 2021 I live in the Northeastern United States. And this week we had what we like to call a nor’easter. This has nothing to do with a bunny breaking in our house a few...

Human Error

Human Error

ERRORS & ADMISSIONS Human Error JoAnna Bennett, O'Brien Communications Group28 January 2021 Have you ever been lying down looking at your phone, when out of nowhere it plops right into your nose? You’re aimlessly scrolling through your newsfeed, then BAM! You’re...

Forgive to Trust

Forgive to Trust

TRUST & LOVE Forgive to TrustJoAnna Bennett, O'Brien Communications Group21 January 2021 This year I made a promise to learn how to trust myself. But how do you learn to trust yourself when you’ve been conditioned to believe you make poor choices, you’re...

The Floor is Lava

The Floor is Lava

GAMES & LIFE The Floor is LavaJoAnna Bennett, O'Brien Communications Group14 January 2021 From time to time, I like to ask the smartest person in my house for blog topic ideas. If you know anything about my family, you’ll know I’m referring to my beautiful...

Hocus Pocus

Hocus Pocus

Working, as we do, with so many providers of software and services to the insurance industry (among others), we take particular delight and morbid interest in seeing the various ... uh ... research reports and their supporting graphics that come from the so-called and...

An Incogitant Thinker

An Incogitant Thinker

THOUGHTLESS & THOUGHTFUL An Incogitant ThinkerJoAnna Bennett, O'Brien Communications Group7 January 2021 Once upon a time, there was a man named Bartholomew Brown. He was an avid thinker. We’ll define thinker as one who regularly used his mind to consider or...

I Feel Like We Need to Stop Saying I Feel Like

I Feel Like We Need to Stop Saying I Feel Like

The phrase, I feel like, has become another blight on the language. It's the equivalent of a synaptic knee-jerk. It's something to fill time and conversational space, without thinking, in the hope that the person or people with whom you're speaking won't be able to...

Inherent Trust

Inherent Trust

PROMISES & TRUST Inherent Trust JoAnna Bennett, O'Brien Communications Group31 December 2020 I renounced making new year’s resolutions in 2019. This will be the third year I make myself a promise as opposed to a resolution. Resolutions tend to be superficial. And...

Peace, Love, and Joy

Peace, Love, and Joy

MERRY CHRISTMAS Peace, Love, and Joy JoAnna Bennett, O'Brien Communications Group24 December 2020 The following poem adorned the back of my Christmas cards. This year may not have brought me more streams of income, dream vacations, or new acquaintances. But it did...

Things Go Better With COKE

Things Go Better With COKE

Jack Dorsey, co-founder and CEO of Twitter, was born 13 years after "Things Go Better With Coke" was adopted by Coca Cola as its promotional slogan in 1963. And he was born seven years after it was retired by Coca Cola in favor of "It's the Real Thing". Nevertheless,...

The Important Questions

The Important Questions

This year has been one of distraction and disorientation. With the outbreak of the coronavirus pandemic, myriad questions have been part of our daily lives: Are we going to die? Are we even going to get sick? If masks prevent the spread of the virus, why do we have to...

A New Tradition

A New Tradition

TRADITION & REBIRTH A New TraditionJoAnna Bennett, O'Brien Communications Group10 December 2020 tra·di·tion - /trəˈdiSH(ə)n/ - the transmission of customs or beliefs from generation to generation, or the fact of being passed on in this way. I’ve been using the...

Meteorologically Speaking

Meteorologically Speaking

I was listening to a podcast the other day. Hosted by a local news and sportscaster, the podcast featured a local meteorologist. Said meteorologist had formerly been the Chief Meteorologist at one of the local TV stations, until he committed the cardinal sin of making...

A Thrill of Hope

A Thrill of Hope

HOLIDAYS & CONTROL A Thrill of HopeJoAnna Bennett, O'Brien Communications Group3 December 2020 Steve Maraboli, the author of Life, the Truth, and Being Free, said, “Incredible change happens in your life when you decide to take control of what you do have power...

Boxed In

Boxed In

If you happened to stay away from your TV and keep 50 bucks in your pocket last Saturday night, you missed the sad spectacle of two fat guys in their 50s conducting a series of sad, two-minute dances in a boxing ring in Las Vegas. As Roseanne Roseannadanna loved to...

Happy Thanksgiving

Happy Thanksgiving

FAMILY & TRADITIONS Happy ThanksgivingJoAnna Bennett, O'Brien Communications Group25 November 2020 We arrive about 2:00 p.m. on Thanksgiving Day. I walk in the door of my Aunt Catherine’s marble and polished-mahogany kitchen, and the aroma of Thanksgiving fills my...

Gather, Comprehend, and Share

Gather, Comprehend, and Share

THE BEE, THE DEER, & THE LIONGather, Comprehend, and ShareJoAnna Bennett, O'Brien Communications Group19 November 2020I was recently turned onto a Tibetan text that stopped me in my tracks. It’s from the Dzogchen scriptures, and is translated as follows: As a bee...

A Modern Woman in Search of Resolve

A Modern Woman in Search of Resolve

HISTORY & EMOTIONS A Modern Woman in Search of ResolveJoAnna Bennett, O'Brien Communications Group12 November 2020 I’ve been feeling rather flummoxed these days. At times I’ve been excited, relieved, anxious, nervous, elated, and aggravated. I’m a full person and...

My Tiny Teacher

My Tiny Teacher

LISTENING & LEARNINGMy Tiny TeacherJoAnna Bennett, O'Brien Communications Group5 November 2020I’m staring at my laptop. My fingers are resting softly on the keyboard, but I’m not typing. I’m thinking, “What will my blog post be about this week?” There is much...

Worth Our Respective Whiles

Worth Our Respective Whiles

RELATIONSHIPS & CONFERENCES Worth Our Respective WhilesJoAnna Bennett, O'Brien Communications Group29 October 2020 When I stepped out of the airplane on the tarmac of Nashville International Airport, I could feel the temperature was thirty degrees warmer than the...

Musical Discoveries

Musical Discoveries

If you're an excitable boy like me, you can get really juiced over headlines. This one, for example, grabbed me by the tonsils: "Scientists discover new organ in the throat." My first thought, of course, was that someone had found a new, original Hammond B3 organ in...

Happiness

Happiness

COMPASSION & HONESTY HappinessJoAnna Bennett, O'Brien Communications Group22 October 2020 fear seeks control revenge prolongs pain animosity disrupts peace compassion ignites healing honesty releases burdens happiness is letting go   -yung pueblo   Have...

The Migratory Habits of Scammers

The Migratory Habits of Scammers

I normally wouldn't copy and paste an email in its entirety. But this one, which I received on October 16, 2020, warrants the sharing of every word. Please forgive me: Very good afternoon From Mr. Ibrahim Guido Stella Roberto Address: Aldo De Luca Via Cardano 20042,...

The Ides of October

The Ides of October

BIRTHDAYS & PHILOSOPHYThe Ides of OctoberJoAnna Bennett, O'Brien Communications Group15 October 2020One-hundred-seventy-six years ago, on this very day, Franziska and Carl Nietzsche became parents to Friedrich Nietzsche, a German writer and philosopher. And 36...

Nitro – The Ride

Nitro – The Ride

ROLLER COASTERS & ANTICIPATION Nitro - The RideJoAnna Bennett, O'Brien Communications Group8 October 2020 We had four Coke cans collected in a disposable plastic bag. I heard them clanking into each other and the subtle rustle of the bag every time we hit a bump...

Mr. Fudd Goes to Washington

Mr. Fudd Goes to Washington

I read an article in The Washington Post the other week entitled, “Hot new job title in a pandemic: ‘Head of remote work’”. My first thought was that only the kind of creative imagination that characterizes American business could come up with that title: Head of...

Horizontal Harmony

Horizontal Harmony

SUNSETS & HARMONYHorizontal HarmonyJoAnna Bennett, O'Brien Communications Group1 October 2020Have you ever seen a sunset while sitting on the beach? When you take a picture of such a breathtaking sight, it never comes out even close to being as vibrant as it was...

Fateful Attraction

Fateful Attraction

If you’ll forgive the redundancy, there are a million books in print about how to become a millionaire. You can easily find The Millionaire Next Door, The Millionaire Fastlane, Millionaire Mindset, The Mindful Millionaire, Millionaire Success Habits, and How to Make a...

Crush Your Own To-Do List

Crush Your Own To-Do List

PRODUCTIVITY & PERSISTENCE Crush Your Own To-Do ListJoAnna Bennett, O'Brien Communications Group24 September 2020 I created an overly ambitious to-do list for this past weekend. There were nine items on the list, one of which had a question mark at the end because...

Embody Your Peace

Embody Your Peace

PEACE & MINDSET Embody Your PeaceJoAnna Bennett, O'Brien Communications Group17 September 2020 We’re nine months into a world-wide pandemic. We’re four months into social unrest in the United States. In such turbulent times, it may be difficult to imagine how...

Where’s the Beef?

Where’s the Beef?

Between the deaths of criminals resisting arrest being called murder — and burning, looting, and killing being called peaceful protests (to say nothing of the myriad malefactions of this election season) — we seem to have had a dearth of real news in this long Summer...

Transitions

Transitions

SUMMER & AUTUMN   Transitions JoAnna Bennett, O'Brien Communications Group10 September 2020 The first summer in my new house was perfectly picturesque. With a little care and a lot of love, we were able to grow a sunflower forest. We also nurtured coral...

Innovoxing

Innovoxing

There are times at which I can be so dimwitted that it frightens me. As all of my friends, family members, co-workers, and professional colleagues can attest, I’ve always been an advocate of thinking outside the box. Most days, even without a hangover, I’m completely...

Let’s Do This!

Let’s Do This!

IMPERMENANCE & KINDERGARTEN Let's Do This! JoAnna Bennett, O'Brien Communications Group3 September 2020 This week marked my daughter’s first day of Kindergarten at her big-girl school. It looked much different from what I’d imagined. And it was likely the most...

My Shangri-La

My Shangri-La

PEACE & PARADISE My Shangri-LaJoAnna Bennett, O'Brien Communications Group27 August 2020 In the 1933 novel, Lost Horizon by James Hilton, Hugh Conway finds inner peace, love, and a sense of purpose in Shangri-La. After having that experience, he decides to leave....