Blaising Emails

Blaising Emails

Blaising Email I don’t know how many of you noticed, but Common Sense died in October. That’s right. Its obituary was published as an article in Fast Company entitled, “4 Ways To Make Your Painfully Long Email Shorter“. The obituary alludes to...
The Big Spin

The Big Spin

The Big Spin One of the things I love about getting older (there are many) is that I get to see The Little Wheel turn many times. The Little Wheel is a smaller, less consequential part of The Big Wheel. It spins faster. It gets people excited. It attracts more...
Nothing Up My Sleeve

Nothing Up My Sleeve

Nothing Up My Sleeve While perusing my Facebook feed, I saw a notice for a local event. The notice was promoting a marketing seminar by, and I quote directly, a former illusionist. If you’re anything like me, you haven’t even gotten to this third sentence...
Full Circle

Full Circle

Full Circle That clicking sound you just heard was the latch on the loop closing because we’ve finally come full circle. The closing of that loop has become so obvious that Adweek ran an article noting its closure during the summer entitled, “Why Brands...
Everything is True … Until It’s Not

Everything is True … Until It’s Not

Everything is True … Until It’s Not I can’t tell you how many times a day people walk up to me and ask, “OB, what the hell’s wrong with the news?” My stock response is this: “There are two things wrong: (1) In the slanted,...