Topsy Turvy

Topsy Turvy

Tar had a nightmare in which the entire world had turned upside down. When he woke up like this, he REALLY freaked out. Poor little guy.
LA (LinkedIn Anonymous)

LA (LinkedIn Anonymous)

I was reading a book the other day about mysteries of the universe. There were chapters about — and alleged photographs of — UFOs, crop circles, Bigfoot, the Bermuda Triangle, the Loch Ness Monster, and honest politicians. Then there was this: LinkedIn member This...
I Want to be Seduced

I Want to be Seduced

According to dictionary.com, hype is a derivation of hyperbole: Origin: 1925–30, Americanism; in sense “to trick, swindle,” of uncertain origin; subsequent senses perhaps by reanalysis as a shortening of hyperbole That’s easy enough to imagine. A hyperbolic pitch...
Marketing is Patient Money

Marketing is Patient Money

In a beautiful little book called, The Zen Path Through Depression, Philip Martin offers advice for easing the pain of depression that could just as easily apply to the practice of marketing: When we are lost, frightened, or facing something new or unknown, our first...
Circling the Funnel

Circling the Funnel

One of the joys of my life is being compelled to conduct Internet searches to determine the ostensible meanings of the latest abbreviations, acronyms, or jargon. Here’s the item that got my attention most recently: At the most basic level — even for companies...
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