Tapping the Vain

Tapping the Vain

You had to know the trivialization of everything would find its way into business at some point. You had to anticipate superficiality, like water, would eventually seep into every nook, cranny, and formerly purposeful aspect of our lives. And so it has. In fact,...
Popularity is the New Productivity

Popularity is the New Productivity

When I took my first full-time job (in a major U.S. insurance and financial-services corporation), my boss said to me: “The quality of your work doesn’t make any difference. The only thing that matters is who you know.” It remains one of the most...
Junk (Food) Science

Junk (Food) Science

According to the WORM (World Organization Rescuing Meaning), the number of bored people in the world has more than septupled since YouTube was invented. Nobody’s really sure why that is, other than the fact that it constitutes innumerable attempts to prove Andy...
Cute is the New Credible

Cute is the New Credible

Attention brand managers: In case you haven’t yet gotten the memo, you now work for your social-media person. That’s right. According to the social-media person who authored this gem — “Branding isn’t dead, but it’s no longer in your...
Innovation is the New Fear

Innovation is the New Fear

Some syntactical constructions are a little harder to penetrate than others. The following snippet requires a hammer drill with a diamond bit to permeate, after which it could still stand some explication. The snippet comes from an article entitled, “Why The...