Hurricane Harvey

Hurricane Harvey

Please take this portion of your day to donate blood, money, or time to victims of Hurricane Harvey. With over 13 million affected, every bit helps.

Driven to Drink

Driven to Drink

Driven to Drink If I should meet my demise suddenly or unexpectedly, please be assured that I will have died a happy man. I’ve now — officially, unequivocally, indelibly, and horrifyingly — seen it all. The Hidrate Spark has arrived. (Insert primal scream here.)...
Think Before You Socialize

Think Before You Socialize

There are a few phrases that give me the willies when it comes to client relations, and one of them is “Looks great, now I’ll socialize it!”

Clothes Make the Brand

Clothes Make the Brand

The clothes we wear can influence how we see ourselves and affect how we perform at our jobs. Apply that to your brand, and you can guess what happens next.