The OCG Blog

The point of our blog isn’t to show you how up to date we are with buzzwords and jargon. It isn’t to instruct you with how-to guides, tips, tricks, and hacks. The point of our blog is to challenge your thinking, to question the status quo, to prompt your imagination, and to help you see your brand differentiation can be a distinction with an engaging difference.

The OCG Blog

The point of our blog isn’t to show you how up to date we are with buzzwords and jargon. It isn’t to instruct you with how-to guides, tips, tricks, and hacks. The point of our blog is to challenge your thinking, to question the status quo, to prompt your imagination, and to help you see your brand differentiation can be a distinction with an engaging difference.

Stone(d) Crazy

Following in the footsteps of media outlets everywhere, PropertyCasualty360.com has taken to publishing the patently obvious — packaging it as insight, foresight, clear sight, industry news ... or something. Hence we have, "Insurance implications of legal marijuana:...

Telecommuting: It Works for me

I like to think of myself as a modern day super-woman. For example, in a one-hour lunch break, I can fold a load of laundry, bring snacks and fresh water out to the chickens, let the dogs outside to do their business,

Five More Subtle Signs Your Boss Is Hoping You’ll Quit

Suffering from what appears to be business publishing's rampant dearth of content, Fast Company picked up this article previously published by Monster: "Five Subtle Signs Your Boss Is Hoping You'll Quit". That little slice of brilliantly blinding insight imparts this...

A Secret for Sales People

It’s a pretty common occurrence for sales people to know a company they would like to approach but not know who to get in touch with. Using Google can sometimes help with finding a name and title, but more often than not, the email address becomes difficult to pin down.

Ya Know (What) I Mean

What the hell happened? I realize ya know showed up right about the same time as um, uh, ah, well, basically, ya see, and other rhetorical delay tactics came into popular usage. They're delay tactics because they're the utterances we use in the attempt to conceal the...

How To Properly Read an Email

In today’s spam-ridden email world, it seems as if some folks have forgotten how to read an email. Being in account management, I send out my fair share of email correspondence each day and am truly baffled at how little people read what I have written, especially if there is an attachment.

Content Marketing: By the Numbers

When you structure your content correctly, you’ll maximize the amount of text people read. And when you improve the readability of that text, you’ll increase both comprehension and retention. As a bonus, when you do both, your SEO score will increase naturally.

Four Ways To Get Fired At (From) Work

I have an idea for a new product. It's called Egregiously Chuckleheaded Opinion Liability Insurance (ECOLI). It would indemnify publications that print bad advice — along with the the addlepated know-it-alls who author that advice with no regard for the unintended...

How Do You Take Your Coffee?

For many of my friends and co-workers, the coffee bean is as essential as lavender oil to a stress-relief yoga-therapy session. Until that dehydrated bean juice crosses your lips, there is no starting the day. But why is it that some of us prefer extra cream while others need 10 packets of Splenda?

8 More Unrealistic Expectations That Will Ruin You

I like Forbes. I do. But one of two things must be true: (1) Children are its new target readership. (2) It's sucking wind for content. Case in point: Forbes published this article from a dude with a Ph.D. in clinical and industrial-organizational psychology: "8...

They Should Have Called Me

The intellectually avant-garde Harvard Business Review (HBR) has published another one of its groundbreaking and staggeringly insightful posts. This one, entitled, "Want to Be More Productive? Sit Next to Someone Who Is", contains this breathtaking revelation:...

Give Yourself the Right Challenge

As I've suggested with some regularity, the only way we're going to achieve innovation is to stop talking about and aspiring to it. Because it will never be consistently defined, it will never be implemented in any coherent, constructive fashion. The same is true for...

My Semi-Fictional Resumé

As soon as someone decided marketing could be inbound and automated, you had to know there was trouble brewing. Sure enough. The fictionalization of everything has now been extended to People Services (formerly Human Resources or HR). Here's how I know that's...

The Usual CRACKPOTS

The story you are about to read is true. Names, links, and actual terminology have been withheld to protect the innocent and the unwitting from skulduggery and knavery — and to shield the duplicitous and the unscrupulous from the slings and arrows of righteous...

My Digital Valentine

With Valentine’s Day bearing down on us, the online-dating sites are ramping up their attacks, particularly on television.

No More Bitter Pills

I’ve never been one to butter people up. I don’t know why. I seem to somehow lack the knack for telling the truth without ticking someone off.

Trust Everybody, But Cut the Cards*

A gentleman named Venky Ramachandran ("I design context for the Future of Work") wrote a LinkedIn post recently that made it easy enough to imagine he'll soon be designing the context for his the Future of his own Work, since he had the courage (or the naiveté) to...

5 More Skills That Innovative Leaders Have in Common

With no fanfare of any sort, the venerable Harvard Business Review (HBR) has published the first in a series of brain teasers, word puzzles designed to look like articles, containing syntactical dead ends, grammatical errors, and logical non sequiturs. The purpose of...

Reliable Idiots

When I was in my teens, Brent Musburger was on CBS covering the NFL. During one such telecast, my father told me Musburger was an idiot. I took Dad at his word and remained skeptical. In the 1980s, I was watching a college football game with my sons, both of whom are...

Crowded Lines

Recently, for the first time in nearly 30 years, I heard the song, "Don't Dream It's Over", by the Australian band, Crowded House. (The band comprised Paul Hester, Nick Seymour, and the Finn brothers — Neil, Tim, and Dorsal.) Along with a beautifully melodic chorus,...

Unnatural Abilities

Fast Company, in a magnanimous attempt to help David Hoffeld sell his book on selling (why did he need the help?), published this article — "Your Brain Can Do More Than You Think It Can, Says Science". Hoffeld is (according to his profile on Amazon) "CEO and chief...

My Trendy New Year

I was in a chi-chi shop during the Holidays that had a display of handbags fashioned from something called vegan leather. My first thought was that vegan leather must come from cows fed only on corn-fed grass that had been humanely slaughtered by filing down the teeth...

Nigerian Prince: RIP

I didn't receive any formal notice of his demise, but it appears the Nigerian Prince who was, at one time, so notorious for his spam emails, as blatant as they were transparent, has bought the farm. I suspect this because I recently received the following email from a...

Gibberish: 3,647,105 — Language: 0

Already reeling and darn near senseless, language is still taking body shots, kids. This post showed up in my LinkedIn feed after attracting some recent comments. It contains this nugget: Frustration and even anger are common, understandable reactions to new ways of...

Go Ahead, Back Up

This just in, kids. According to Harvard Business Review, networking events are a waste of time. That's right. The author, who's the founder and CEO of an un-networking community, has this to say: Regardless of how you define networking, your success will be directly...

It’s About the Fight

Seth Godin published a recent post that said this, in part: There are plenty of people who will pander, race to the bottom, and figure out how to, "give the public what it wants." But that doesn't have to be you. Professionals have standards. Professionals push back....

No Dots in the Echo Chamber

We're not losing our ability to connect dots, kids. We're giving it away. That reality was driven home by three things that came to my attention recently. Two of them were articles. The third was a website. Here they are, in order: 6 Cognitive Biases That Are Messing...

The Empath to Reality

Sincerity is everything. Once you learn to fake that, you've got it made. (Variously attributed.) As I get older, I continually wonder about reality, about the nature of reality, about our ability to perceive reality, and whether there is any objective reality at all....

Have You Heard From Yourself Lately?

It must have been a slow news day at the Wall Street Journal. The editors commissioned Alina Dizik (God bless her for being young) to write a piece about office space. She produced the article, "Open Offices Are Losing Some of Their Openness", which, through no fault...

An Evening of Hartford History

During a recent visit to the Infinity Music Hall & Bistro in Hartford, Connecticut, to see and hear Marc Cohn perform, I ran into a friend, who happens to be an architect. That led to a later discussion with Anne Bjorkland* about the depressed market for...

On the Road … to Business

A confession: As a late-blooming college student (I was 28 when I hit the hallowed halls of higher education), I became a Literature major because I didn't have the vaguest notion of what I wanted to be when I grew up. I still don't. I still haven't grown up. And I...

Regressive Innovation

Are you ready for this? The venerable Hartford Courant ("the country's oldest newspaper in continuous publication") ran an article about Aetna's trimming its workforce (another Obamacare casualty), in which it published this: As it scales back its workforce, Aetna is...

Today’s Interview

Following last week's press release, Yours Truly (YT) interviewed the two principals quoted in the release — Herman Belch (HB) of World Technology Firm (WTF) and Albert Murfwhiffle (AM) of Nano File Works (NFW). Herein, a transcript of that interview. YT: Gentlemen,...

Today’s Press Release

I don't know if you've seen this. But I have ... everywhere. Baked, AK – October 47, 2016 – World Technology Firm (NYSE MKT: WTF), a leading global provider of innovative solutions and services, today announced a strategic partnership with  Nano File Works, Inc. (NYSE...

The (Rocket) Science of Breathing

I was absentmindedly listening to a conversation between two people the other day, when one of them said, "Nadi shodan." I immediately, reflexively, but rather presciently (without intending any pun, of course) said, "Gesundheit." Little did I know I'd be sorry for my...

The Lessons of Experience

More than 20 years ago, I worked for The Travelers. That's right: In those days, it was called The Travelers, as opposed to Travelers, it's known today. I worked in the division that sold health insurance. That's right: In those days, it was called health insurance,...

Rules Are For Chumps

Good news! We now have even more reasons to justify our conducting ourselves like idiots — linguistically lazy idiots at that — and to rationalize our utter disrespect for language and its precepts. That's right. The editors at Inc., apparently tired of doing their...

Disruptive Innovation Research

A phrase caught my eye the other day. It was one of those phrases that was sad, disheartening, and demoralizing all at the same time. It was sad because whomever wrote it no doubt believed he thought it meant something and also believed he knew what that something...

Nuts for Donuts

If you're anything like me, you have a hard time getting away from your desk during the day, even for biologically and physiologically important things like eating and ... well ... you know. There are always things that have to be done: The next deal has to be made....

Two Missed Boats

The other day, I saw the LinkedIn profile of a person who'd given himself the title, Freelance Conceptor. When I saw it, I thought, as Robbie Robertson says, "Oh, this is sure stirrin' up some ghosts for me." Contemplate that for a moment. For that matter, just...

The Nosey Know

Oh, boy. Here's another guy who wants to tell us what to do. It's no coincidence, by the way, that he also wants to sell us something (dig a little more deeply under the free free Web training*): Interested in more? This article is an adaptation of a longer blog post...