by Mark O'Brien | Sep 18, 2015
I got the scare of my life this morning. While reading through my various feeds, I saw this headline: “5 Ways Cloud-Based EPM is Altering the Landscape of the Business World”. I suddenly imagined the business world being decimated by equine protozoal...
by Mark O'Brien | Sep 17, 2015
People are coming back into vogue, at least in marketing. And I can prove it. Since I’m a believer in the cyclical nature of all things, I knew people would reappear in marketing. I didn’t know when. But I did know why: Data doesn’t buy anything....
by Mark O'Brien | Sep 16, 2015
As Victor Frankenstein discovered, sometimes you don’t know you’re creating a monster until it’s been on its feet for a while. And, as young Vic also found out, once it’s up and around, getting rid of it might pose something of a...
by Mark O'Brien | Sep 14, 2015
Some friends recently invited us to their home for dinner. Considerate hosts that they are — and knowing Anne and I are proud, shameless, and card-carrying omnivores — they planned the meal around filet mignon. Once their local butcher made them aware of the fact that...
