Send it Back

Send it Back

I frequently receive unsolicited spam. But I repeat myself. Among the most frequent spammers is something calling itself the Reverse Logistics Association (RLA). Until I went on its website to find out what it was and what it did, my only recourse was to guess at what...
My Litigious Horoscope

My Litigious Horoscope

COLOMBO (AFP) — Sri Lankan police arrested an astrologer after he predicted a planetary change this month will be inauspicious for parliament and the government may not be able to arrest rising living costs – a prediction already made by private economists … Sri...
As If

As If

Empiricism is a dying art. We’ve lost faith in our senses, in the evidence — any evidence — before us. We’ve lost the conviction that what looks like a duck, walks like a duck, and quacks like a duck must be a duck. We’ve jettisoned the...
Beautiful Dreamer

Beautiful Dreamer

A friend, who knows I’m a registered Glutton for Punishment, recently dredged up two articles from two years ago (hoard much?) and sent them to me with the spartan query: “Dude, did you ever see these?” Both bore relevance to the insurance industry....
Make the Sentence True

Make the Sentence True

Two things have me thinking about interpretation. The first is the set of responses I continue to get to Martin the Marlin, about which I wrote here. The second is the experience we recently had selecting an image for an email marketing piece. Let’s start with...