by Mark O'Brien | Mar 5, 2015
Floyd and Boyd are not real people. But they play them on TV. They recently engaged in this discussion during an episode of Unreal People on UPC (the Unreal People Channel). Floyd: Why don’t companies market to vendors? Boyd: What? Floyd: If companies need the...
by Mark O'Brien | Mar 4, 2015
If you read enough, and long enough, you’re bound to come across something worth your time — the proverbial diamond in the rough; the product of a keen intellect; a thoughtful treatise, rationally conceived, soundly argued, and engagingly persuasive. The finding...
by Mark O'Brien | Mar 3, 2015
The following program contains graphic situations and dramatizations. It may not be suitable for children, especially those who are extremely impressionable and may be profoundly disillusioned at the realization that the behavior of ostensible adults can range from...
by Mark O'Brien | Mar 2, 2015
As of this writing, there are 12 groups on LinkedIn dedicated to social media in insurance. Those groups have 41,837 members. Yet a client who sells software to insurance companies told me she wasn’t devoting resources to a Facebook page because it wasn’t worth...