by Mark O'Brien | Apr 16, 2015
Since missing boats seems to be the story of my life, I shouldn’t be surprised that yet another one apparently sailed without me. To be more specific, I’m having trouble understanding what the big deal is about Harvard Business Review. (“Oh, my Gawd,...
by Mark O'Brien | Apr 15, 2015
Don’t look now, kids, but we have two more abbreviations to worry about: PII (personally identifiable information) and GRC (governance, risk management, and compliance). I don’t mean to suggest we should be worried about what they denote. Rather, I mean...
by Mark O'Brien | Apr 14, 2015
This post, which I offered with tongue firmly in cheek, reminded me of an article I read almost two years ago, in which: Graphic designer and artist Johnny [Kid Tartan] Plaid … envisioned a drastic update for the iPhone 6. The iPhone 6 hadn’t yet become...
by Mark O'Brien | Apr 13, 2015
I’ve identified a new psychological phenomenon. I’ve called it The Gatsby Syndrome. Because we just can’t get enough abbreviations, I refer to it as TGS. I’ve created a foundation through which to study it. I’m going to try to get it...
by Mark O'Brien | Apr 10, 2015
The only thing more amazing than the things for which we fall is the length of time for which we continue to fall for them. Given the popularity of inbound marketing and marketing automation, I’d have imaged them to be relatively new phenomena. I’d have...