Why Isn’t the Obvious Obvious?
I have connections, colleagues, and friends on LinkedIn — people like Leslie Hossner and Nelly Jebran — who are kind, astute, and generous enough to point out the differences, similarities, and relationships between words like accept and except, like than and then....
Educated
There is a huge difference between going to school and being educated. One definition of education is an enlightening experience.
The Devil and Content Marketing
In much the same fashion as content marketing and inbound marketing (aka marketing automation) are on the way out, SEO is on the way out. But it’s not on the way out because it’s proven its irrelevance, a la inbound marketing/marketing automation. Nope. It’s on the...
Just Do It
It’s pretty easy to pinpoint things that are important to us and keep us ticking. But how about when it comes to company values? Are those as easy to define?