by JoAnna Bennett | May 28, 2020
MARKETING & MINDFULNESS Don’t Take the Bait JoAnna Bennett, O’Brien Communications Group 28 May 2020 I should be sleeping. Instead, I’m scrolling through my Instagram feed. My favorite part of Instagram is following mental-health accounts,...
by Mark O'Brien | May 26, 2020
On June 13, 1995, Bennett R. Cohen and Jerry Greenfield, founders of Ben & Jerry’s Ice Cream, launched a contest called, “Yo! I’m Your C.E.O.” Ben Cohen had decided to relinquish his role as CEO of the company, which was then 17 years old. Part...
by JoAnna Bennett | May 21, 2020
A STORY & A BIAS It’s Just A Story JoAnna Bennett, O’Brien Communications Group 21 May 2020 It was a warm and sunny day in May, the temperature was 72 degrees. It’s not a common occurrence in the northeastern United States. In my 40 years of existing...
by Mark O'Brien | May 18, 2020
The combination of ignorance, gullibility, imagination, and fantasy is a truly beautiful thing. Before I go any farther than that first sentence, please allow me to explain something: There’s a distinction with a high degree of clearly discernible difference...
by JoAnna Bennett | May 14, 2020
SUN & SELF You Get What You Give JoAnna Bennett, O’Brien Communications Group 14 May 2020 We have several client companies that develop software for the insurance industry. From time to time, they mention dissatisfied customers. In most instances, those...