This past October was a phenomenon known as an “Indian Summer”. Five months later, and we are experiencing another climatic episode. I’m going to call it an “Indian Winter”. We have officially begun spring and are experiencing a snow storm – the second one this month.
It’s 2018. If you own a company, you should have a website. Being found on the internet is essential in the age of digitalization and mobile devices.
If the question is, “Will we thrive or will we collapse?” I am willing to bet on the former. We are a hearty bunch. Millennials are not the first generation that seemed to be screwed or overly lazy.
No matter what type of campaign you are trying to run, your first question should always be: What is the objective? And if objective seems a pinch formal, let’s just ask: What do you want to achieve?
We all have the same basic brain tissue. But depending on about one hundred billion different things, the outcomes of our thinking is almost always different. No two humans are alike. We are motivated and demotivated differently. We make choices that may seem completely insane to other humans.