by Mark O'Brien | Jun 23, 2016
The perils of ingesting gluten have been fairly exhaustively chronicled, here and in other other, almost equally august media. Nevertheless, as is our incorrigibly human knack, we remain susceptibly gullible to all manner of fads, frauds, flimflams, and other forms of...
by Mark O'Brien | Apr 7, 2016
The blind squirrel found an acorn. It was bound to happen. After stumbling around in an amaurotic crepuscule, falling out of a few trees, and living in a virtually opaque stupor, the scansorial rodent finally discovered what empiricists working with even modestly...
by Mark O'Brien | Mar 29, 2016
You had to know the trivialization of everything would find its way into business at some point. You had to anticipate superficiality, like water, would eventually seep into every nook, cranny, and formerly purposeful aspect of our lives. And so it has. In fact,...
by Mark O'Brien | Mar 21, 2016
When I took my first full-time job (in a major U.S. insurance and financial-services corporation), my boss said to me: “The quality of your work doesn’t make any difference. The only thing that matters is who you know.” It remains one of the most...
by Mark O'Brien | Mar 21, 2016
According to the WORM (World Organization Rescuing Meaning), the number of bored people in the world has more than septupled since YouTube was invented. Nobody’s really sure why that is, other than the fact that it constitutes innumerable attempts to prove Andy...
by Mark O'Brien | Mar 11, 2016
Attention brand managers: In case you haven’t yet gotten the memo, you now work for your social-media person. That’s right. According to the social-media person who authored this gem — “Branding isn’t dead, but it’s no longer in your...
