by Mark O'Brien | Nov 5, 2015
Companies are founded every day. Products and services are created every day. All are named. Some become well known. Some achieve the revered status of brand. Some succeed. Others do not. Why? The simple answer is: identity. Every brand has an identity. Every brand...
by Mark O'Brien | Nov 4, 2015
I don’t know Steven J. Thompson. But I admire the man. All I know of him, so far, is that he published this post: “Leadership without Arson”. But because of that post, I know and admire these things about Mr. Thompson: He’s a realist. He...
by Mark O'Brien | Nov 3, 2015
My colleague and LinkedIn connection, Derrick Martins, posted what he had to have known would be irresistible bait for a word-shark like me. More specifically, he angled for trouble when he published this piece — “Analytics and Big Data: The Skeptics vs. the...