Do-It-Yourself Marketing

Do-It-Yourself Marketing

by | Jan 16, 2015

I have four dental crowns cemented into my noggin. I’m completely familiar with every step of the procedure for getting them in there: the prepping of the tooth; the creation and application of the temporary crown; the molding of the permanent one; and the implanting...
The Ten Commandments of Leadership

The Ten Commandments of Leadership

by | Jan 15, 2015

I’ve been carrying these on a laminated card in my wallet for as long as I can remember. They need to be shared: People are illogical, unreasonable, and self-centered. Love them anyway. If you do good, people will accuse you of selfish, ulterior motives. Do good...
Courage

Courage

by | Jan 14, 2015

Though I manage brands for a living, I’m not objective enough to position and manage my own brand. I’m too close to it. Every brand owner has the same myopic inability. But many of them resist objectivity. And when presented with the new, the push is on to...
I’m Not Here

I’m Not Here

by | Jan 9, 2015

Salem, being the quintessential black cat and all, was convinced that if he hid in this black shelf, snuggled in among Arthur and Andrew’s books, we’d never be able to find him. He gets positively indignant every time we walk by and say hello.
Not Our Type

Not Our Type

by | Jan 8, 2015

For those of us who care about such things, it’s fascinating to note that keyboard design and composition have remained largely unchanged since Enrico Royal brought the first typewriter to the United States aboard Christopher Columbus’ flagship, Santa...