by Mark O'Brien | May 15, 2015
One of our former clients was a software-development shop. It created core-processing systems for insurance companies. Its stock answer to the question, “Can you do that?” was: “Yes,” followed quickly by the first of a series of invoices for...
by Mark O'Brien | May 13, 2015
A long time ago in a land far away, a man — we’ll call him Nimrod — founded a company. He knew everything about founding a company. But he knew nothing about promoting one. He knew nothing about assimilating people and letting them embody a brand in their own...
by Mark O'Brien | May 12, 2015
I was reading an article the other day about more effective blogging. One of its suggestions was to publish lists. As you know, I’m not a fan of lists. But I’m nothing if not open-minded. So, I resolved to give it a shot. Here are the five things you must...
by Mark O'Brien | Apr 30, 2015
I don’t know if I’m your garden-variety hoarder. But I do tend to be a rather indiscriminate and prolific accumulator of thoughts. And I like to hang onto them until two or more present common threads in some form or fashion. In this instance, three of...
by Mark O'Brien | Apr 28, 2015
There’s a difference between melting and dissolution, as witnessed in the contrast between America’s former glory as the world’s Melting Pot — and today’s inglorious reality of cultural conflict, class friction, and political palaver about...