by Mark O'Brien | Sep 15, 2015
If you read as much as I do, you can be overwhelmed by the sheer volume of content being pumped out daily. But if you’re anything like me, you’ve discovered that, like the effort required to find the figurative needle in the proverbial haystack,...
by Mark O'Brien | Sep 10, 2015
Sometimes LinkedIn posts are as valuable for what they don’t say as they are for what they do say. Case in point: Jeffrey Strickland, Ph.D., CMSP (which stands for County Medical Services Program, California Motorcyclist Safety Program, Custom Medical Stock...
by Mark O'Brien | Sep 9, 2015
I’m really worried about the future. More specifically, I’m really worried about the future of marketing. A vague sense of uneasiness morphed into full-blown agita when I read something called, “The New Marketing Leader”. I don’t know who...
by Mark O'Brien | Sep 4, 2015
Another wonderful word has bitten the generational dust, kids: imagination. “Yeah,” I hear you thinking. “This arbitrary substitution of terminology happens all the time. It’s the way of a world committed to creating the illusion of thoughtful,...
by Mark O'Brien | Sep 2, 2015
It’s official, kids: Big Data is around the bend, out of control, and off the charts. To prove the point, Harvard Business Review published an article called, “Data-Driven Management Can Also Be Compassionate”. Featuring a photograph of...