It’s Hip to Be Hip

It’s Hip to Be Hip

There’s nothing I enjoy more than being made to think about things I haven’t thought about before. That’s why I was overjoyed to read this post about the fall TV premieres. It made me think about a group of people I’d never been prompted to...
A Belly Full of Content Marketing

A Belly Full of Content Marketing

I don’t know about you, but I think I take my powers of digestion for granted. What I mean is that, beyond the act of mastication, I don’t give all that much thought to how much my physiology can actually assimilate, let alone metabolize. I was prompted to...
The Big Chill

The Big Chill

Nothing inspires apprehension like an infomercial called “5 Interview Questions for Your Next Big Data Vendor” from something billing itself as the One-Stop Shop for Big Data, creating the Big Data ecosystem by connecting all stakeholders within the global...
The EPM Cloud Under My Saddle

The EPM Cloud Under My Saddle

I got the scare of my life this morning. While reading through my various feeds, I saw this headline: “5 Ways Cloud-Based EPM is Altering the Landscape of the Business World”. I suddenly imagined the business world being decimated by equine protozoal...
People Are People, Too

People Are People, Too

People are coming back into vogue, at least in marketing. And I can prove it. Since I’m a believer in the cyclical nature of all things, I knew people would reappear in marketing. I didn’t know when. But I did know why: Data doesn’t buy anything....