by Mark O'Brien | Jun 30, 2015
In my line of work, you have to say a lot of things that most folks find distasteful. This one elicits sneers, jeers, fears, and tears every time: Marketing is not a sales-support function. Sales is a marketing-fulfillment function. Salesperson: What do you mean...
by Mark O'Brien | Jun 29, 2015
With the publication of my new book for adults all but imminent — For Adults Only: How to Act Like an Adult Around Adults (it’s for adults) — I’ve decided to offer a few excerpts here to gin up interest and, ideally, multi-million-dollar sales. WARNING:...
by Mark O'Brien | Jun 26, 2015
Among many other rewarding things, my working life has enabled me to acquire quite the compendium of handy axioms, many of which have become words to live (and work) by. As a public service, I share three of my favorites here: #1. Never believe anything until...
by Mark O'Brien | Jun 25, 2015
I know what you’re thinking: “This can’t be Hell.” I’m sorry. I know it’s not what you expected. There’s a bunch of stuff missing. There’s no eternal conflagration. There are no devilish dudes with horned heads and...
by Mark O'Brien | Jun 24, 2015
I’ve added to my fledgling collection of books for children by authoring another one, entitled The One and Only Ben. It’s being illustrated by a multi-talented young woman, Shelley Shaw. The image above is the first illustration Shelley created for the book. In brief,...