by Mark O'Brien | Sep 28, 2015
Despite the fact that some of my ravings might suggest otherwise, I love marketing. I love it with a passion. So, with equal passion, I hate its being abused. As one indication of its abuse, I enter into evidence this post — “Which Technologies and Content Types...
by Mark O'Brien | Sep 24, 2015
I don’t know about you, but I think I take my powers of digestion for granted. What I mean is that, beyond the act of mastication, I don’t give all that much thought to how much my physiology can actually assimilate, let alone metabolize. I was prompted to...
by Mark O'Brien | Sep 21, 2015
A post in The Cauldron, published by Sports Illustrated, is one of the most affecting things I’ve read on brand, marketing, culture, and their inextricable relationships in a long while. “The NFL remains addictive in America, but it’s losing ground...
by Mark O'Brien | Sep 18, 2015
I got the scare of my life this morning. While reading through my various feeds, I saw this headline: “5 Ways Cloud-Based EPM is Altering the Landscape of the Business World”. I suddenly imagined the business world being decimated by equine protozoal...
by Mark O'Brien | Sep 16, 2015
As Victor Frankenstein discovered, sometimes you don’t know you’re creating a monster until it’s been on its feet for a while. And, as young Vic also found out, once it’s up and around, getting rid of it might pose something of a...
by Mark O'Brien | Sep 15, 2015
If you read as much as I do, you can be overwhelmed by the sheer volume of content being pumped out daily. But if you’re anything like me, you’ve discovered that, like the effort required to find the figurative needle in the proverbial haystack,...