by Mark O'Brien | May 29, 2015
In a recent post, I posited the notion that disruption is the new change. As if on cue, two articles appeared in my sundry feeds almost immediately thereafter: “Big Food’s Big Problem: Consumers Don’t Trust Brands” and “The...
by Mark O'Brien | May 20, 2015
Here’s a partial list of the things most companies say they want on the pages of their websites: Sizzle. Fashion Shows. Popularity contests. Pizzazz. Things that make the boss happy. The kitchen sink and all the attendant plumbing. Cool stuff. And here’s...
by Mark O'Brien | May 19, 2015
Let’s presume you give your sales people some rudimentary orientation. Let’s presume that, in lieu of formal sales training, you give them some fundamental introduction to your company, what it does, and (most important) why it does what it does. And...
by Mark O'Brien | May 5, 2015
A man is his own easiest dupe, for what he wishes to be true he generally believes to be true. (Demosthenes) We’ve written about the seemingly declining substance of the content in Harvard Business Review (HBR) before. We’ve also written about the...
by Mark O'Brien | May 1, 2015
Since we’ve now published 150 posts — and since they generate a veritable avalanche of cards and letters from our legions of readers — we’re going to share some of them on occasion … because we want to. We tried to think of another reason, but we...
by Mark O'Brien | Apr 22, 2015
The image above has been making the rounds in various web media for a while — LinkedIn, Facebook, Twitter, et al. In the interest of giving proper credit for the image, I searched for attribution for its creator and could find none. Nevertheless, I use it here to...
