by Mark O'Brien | Mar 25, 2015
Dearly Beloved, We are gathered here on this solemn occasion to mark the untimely and unfortunate passing of something long held in the highest esteem by those who conducted it and by those who benefitted from it, be they in the hallowed halls of academia or in the...
by Mark O'Brien | Mar 20, 2015
Brands, like websites, are most effective when they’re not allowed to be static. Brands — and their graphic marks, in particular — shouldn’t be as dynamic as websites, of course; that is, unlike the constantly evolving content of websites, graphic marks...
by Mark O'Brien | Mar 19, 2015
On LinkedIn alone there are so many apparent obituaries being written for the CMO, I pulled my black suit out of mothballs for the funeral. But when it occurred to me that none of the pieces I’d been reading had given a cause of death, I decided to do a little...
by Mark O'Brien | Mar 17, 2015
According to this article in Inc., “9 Things You Should Never Ask Employees To Do”, two things are absolute no-nos: Ask employees to evaluate themselves. Ask employees to evaluate their peers. When you’re as bureaucracy-averse as I am, advice like...
by Mark O'Brien | Mar 13, 2015
COLOMBO (AFP) — Sri Lankan police arrested an astrologer after he predicted a planetary change this month will be inauspicious for parliament and the government may not be able to arrest rising living costs – a prediction already made by private economists … Sri...
by Mark O'Brien | Mar 11, 2015
A friend, who knows I’m a registered Glutton for Punishment, recently dredged up two articles from two years ago (hoard much?) and sent them to me with the spartan query: “Dude, did you ever see these?” Both bore relevance to the insurance industry....
