Marketing Double-Talk

Marketing Double-Talk

I left my last corporate job 20 years ago. Even then, I was aware of a phenomenon that continues to become more prevalent: Kleptus vocabularus — the stealing of a lexicon germane to one context for the purpose of deliberately misleading in another context. More...
Missing my Dad

Missing my Dad

My father passed away a year ago today. To say the occasion was life-changing is to do it — and my father — a disservice. It was more like a revelation — a precious, bittersweet reminder of who I am and why: I am my father’s son. All I am I owe to him. His...
Joe Willie, Santa, and Sisyphus

Joe Willie, Santa, and Sisyphus

Every year, in the eight weeks between Christmas and Valentine’s Day, a number of things can be counted on to take place. Each is a measure of our inexplicable humanity: First, the holiday season will vanish, leaving us to realize our spirits are none the kinder,...
New Year’s Resolutions

New Year’s Resolutions

I’m not big on New Year’s resolutions. They’re as effective as a Band-Aid to the ski-jump guy: They won’t fix anything, nor will they have meaningful or lasting effects. Nevertheless, my New Year’s resolution is to propose some...
Best of What Breed?

Best of What Breed?

In the good old days (when were those?), companies differentiated themselves by purporting to be the best at what they did. One specialization. One concentration. One reliable deliverable or set thereof. That was then. This is now. Can a company that did one thing...