by Mark O'Brien | Jan 22, 2015
In the summer of 1964, my parents rented a small, red cottage on Cherry Street at Chapman Beach in Westbrook, Connecticut. Headed east along the shoreline, the next beach is Chalker Beach. The one after that is Indian Town. That matters because that same summer, my...
by Mark O'Brien | Jan 21, 2015
Spock: Captain, why are you wearing that radiation-proof suit and preparing to exit the starship? Kirk: Scotty, Bones, and I are going to measure the Dark Social. Spock: [raises eyebrow] Come again? Kirk: Dark Social. The communication transmissions we get from...
by Mark O'Brien | Jan 19, 2015
Someone once told me an expert is anyone paid to travel more than 50 miles to tell someone else what to do. Thanks to the blogosphere, the opinionsphere, and the ponitifisphere, the definition of expert has morphed a bit. An expert now is someone self-evidently...
by Mark O'Brien | Jan 15, 2015
I’ve been carrying these on a laminated card in my wallet for as long as I can remember. They need to be shared: People are illogical, unreasonable, and self-centered. Love them anyway. If you do good, people will accuse you of selfish, ulterior motives. Do good...
by Mark O'Brien | Jan 14, 2015
Though I manage brands for a living, I’m not objective enough to position and manage my own brand. I’m too close to it. Every brand owner has the same myopic inability. But many of them resist objectivity. And when presented with the new, the push is on to...
