by Mark O'Brien | Dec 17, 2014
One of my posts elicited a comment from a wonderful lady, Lupe Eyde-Tucker, that reminded me of how meaningful our stories are — and how important it is to share them. Thank you, Lupe, for the reminder and for inspiring me to share this story. Some years ago, I took...
by Mark O'Brien | Dec 12, 2014
Thinking is hard work, which is why so few people do it. (Henry Ford) I saw a profile on LinkedIn the other day describing the person who posted it as a thought and people leader. I’m certain the gentleman who posted it is many things, most of which are likely...
by Mark O'Brien | Dec 12, 2014
Don’t be hasty. We know what it looks like. We do. Really. It looks like we’re on the couch, huh? If we were you, we’d think so, too. We would. But we know you’ve told us a million times to stay off the couch. So, why would you think we’d...
by Mark O'Brien | Dec 11, 2014
I recently listened as an experienced salesman, employed by a software and professional-services company, bemoaned the fact that his prospects don’t seem to answer the phone anymore. He wondered if the phone had outlived its usefulness, if Alexander Graham Bell...
by Mark O'Brien | Dec 10, 2014
Perhaps the only thing more difficult for a company to derive than its elevator pitch is a list — even a short list — of its principal differentiators. In October of this year, The Chautauqua Center for Meaningful Distinction surveyed 647 of the companies in the...
