From the Mailbag: Volume Four

From the Mailbag: Volume Four

As Victor Frankenstein discovered, sometimes you don’t know you’re creating a monster until it’s been on its feet for a while. And, as young Vic also found out, once it’s up and around, getting rid of it might pose something of a...
Impressively World-Class

Impressively World-Class

If you read as much as I do, you can be overwhelmed by the sheer volume of content being pumped out daily. But if you’re anything like me, you’ve discovered that, like the effort required to find the figurative needle in the proverbial haystack,...
What’s Your Objective?

What’s Your Objective?

Sometimes LinkedIn posts are as valuable for what they don’t say as they are for what they do say. Case in point: Jeffrey Strickland, Ph.D., CMSP (which stands for County Medical Services Program, California Motorcyclist Safety Program, Custom Medical Stock...
LABOR Day

LABOR Day

Since we just celebrated Labor Day in these here United States, I offer these thoughts: As manufacturing supplanted agriculture as the driving economic force in the late 19th Century, the leadership of groups like the Central Labor Union and the Knights of Labor...
Surround-Sound Scuba

Surround-Sound Scuba

Given the accelerating pace of change, especially technological change, we should have expected this. Even if we’d noticed nothing but the changes in contact-lens technology, we’d have had to recognize that anything was possible; that the limitations...
Blowing My Marketing Stack

Blowing My Marketing Stack

I don’t know that it was officially declared. But this may have been Marketing Week. After I wrote this post on Wednesday — “Marketing Should Be Simple: Part Deux” — this one popped into my queue: “What’s in Your Marketing Stack?”...