by Mark O'Brien | Feb 20, 2017
The story you are about to read is true. Names, links, and actual terminology have been withheld to protect the innocent and the unwitting from skulduggery and knavery — and to shield the duplicitous and the unscrupulous from the slings and arrows of righteous...
by Mark O'Brien | Dec 12, 2016
This just in, kids. According to Harvard Business Review, networking events are a waste of time. That’s right. The author, who’s the founder and CEO of an un-networking community, has this to say: Regardless of how you define networking, your success will...
by Mark O'Brien | Jul 28, 2016
Oh, boy. Here’s another guy who wants to tell us what to do. It’s no coincidence, by the way, that he also wants to sell us something (dig a little more deeply under the free free Web training*): Interested in more? This article is an adaptation of a...
by Mark O'Brien | Jul 18, 2016
The other day, I came across an informercial for Prezi, not-so-cleverly disguised as yet another in the interminable myriad of how-to treatises to which we find ourselves ceaselessly subject in this, The Golden Age of Self-Evident, Sophomoric, and Unrequested Advice....
by Mark O'Brien | Jul 6, 2016
One of two things must be true: It’s easy to be hoodwinked by people who don’t do anything. We’ve lost our ability to recognize people who don’t do anything. I’m not sure which of those is true. But I know one of them must be because Inc....
by Mark O'Brien | Mar 11, 2016
Attention brand managers: In case you haven’t yet gotten the memo, you now work for your social-media person. That’s right. According to the social-media person who authored this gem — “Branding isn’t dead, but it’s no longer in your...