The Importance of Brand

The Importance of Brand

In the first college course I ever took, Introduction to Literature, the professor said something that remains with me always: “John Donne’s poetry rewards study.” And so it is with this article in Entrepreneur: “Why Building Your Business...
A Screw Loose

A Screw Loose

I was intrigued by a headline I read the other day: “The 3 Business Models That Matter for Connected Hardware Startups”. True to the headline, the article under the headline went on to list  … well … you know. I recognize the likelihood that I...
Who Cares For Our Health Care?

Who Cares For Our Health Care?

After I wrote about Big Brother in less than glowing terms the other day, I found a post called, “The health plan of the future is easy to see”. The post is one in a series published by Deloitte. Notice it doesn’t say, “The health insurance...
Stop the Presses

Stop the Presses

Sound the alarm! Call out the hysterics! Summon the Special Interest Police! Mobilize the Social Equalizers! Put out an APB (absolutely peremptory blame)! Money just published the results of an incriminating study — “Getting Mad at Work Can Cost Women $15,000 in...
The Market Doesn’t Emote

The Market Doesn’t Emote

We need to get a grip of our knickers, kids. We’ve become accustomed to being taken care of. We’re conditioned to thinking of government as a benign parent, guiding us along our painless paths with a gentle, altruistic hand. And we’re inured to...
Writers, Rejoice!

Writers, Rejoice!

Well, well. well. Look what I found. An exoneration. An affirmation. A contradiction of the ever-absurd notion that the only things people will read are bullet points, tweets, or series of acronyms: “Your Customers Like Long-Form Content Much More Than You Think...