by Mark O'Brien | Oct 29, 2014
Jonathan Spiliotopoulos, one of my O’Brien Communications Group partners, a friend, and an estimable thinker, wrote this note to me one day after he’d read a blog post in which the author was beefing about web-based ad blockers: Companies complain about...
by Mark O'Brien | Oct 28, 2014
In an earlier post, I wrote about the important necessity — and the effective simplicity — of telling the truth. It was a lesson I learned, of course, from children. Since then, I found this: In an article called, “High-School Students Respect First Amendment...
by Mark O'Brien | Oct 27, 2014
Though we’ve written about best practices before, we still hear references to them and read articles about them with disarming frequency. That frequency is disarming because it reflects stasis — a kind of settling for inactivity or unimaginativeness, rather than...
by Mark O'Brien | Oct 23, 2014
Thinking is the hardest work there is, which is probably the reason why so few engage in it. (Henry Ford) A friend froze me in my tracks the other day. In the midst of a conversation we were having, he said: “I have a thought.” I couldn’t believe it....
by Mark O'Brien | Oct 22, 2014
Here are two direct quotes from real companies, spoken to me in face-to-face conversations: Company #1: We have to suspend marketing because revenues are tight, and we have to cut expenses. Company #2: We’re not going to continue marketing because all of the...
by Mark O'Brien | Oct 20, 2014
I saw a LinkedIn update the other day notifying me that the enterprise of one of my professional connections had just qualified as a woman-owned minority business (WOMB). Needless to say, the acronym struck me as apt, since it’s hard to imagine anything more...
