Do the Herky Jerky

Do the Herky Jerky

When it comes to topics for blogs posts, I tend to have a fair degree of fortitude (or at least I imagine I do). But I have to admit this one made me a little squeamish: “Jerky Juggernaut and the Power of Protein”. This part was unsettling enough: Sales...
It’s My Own Fault

It’s My Own Fault

It makes me uncomfortable to realize how many opportunities I miss to blame myself for things. I was reminded of that particular failing, yet again, when I read this article in Fast Company: “The Psychology Behind Why People Steal Their Coworkers’...
Defining Action

Defining Action

In addition to the fact that I love marketing — and in case it’s not already apparent — I love language. I was reminded of that love, yet again, when I read an article from our language-loving friends at Gartner. It’s called, “The Arrival of...
The Variable SEO Scale

The Variable SEO Scale

I was right on the verge of doing something drastic. And I wasn’t taking chances: I had a full can of Drano, five cyanide capsules, two guns, five razor blades, a noose, and a Barry Manilow DVD. A client — a provider of enterprise software and services — had...
Droning On

Droning On

I’m not easily rattled by big numbers. But this one got my attention: “Drone Operator Fined $1.9 Million”. I immediately wondered, “Geez. What the hell did the guy do?” It turns out he violated FAA regulations for operating in Class B...