by Mark O'Brien | Dec 18, 2014
I recently engaged in a discussion about branding on LinkedIn with a gentleman, Joseph Benson, who proved to be as patient as he is knowledgeable. I offer our exchange here, edited only for brevity and clarity, with Joseph’s permission. Joseph is indicated by...
by Mark O'Brien | Dec 17, 2014
One of my posts elicited a comment from a wonderful lady, Lupe Eyde-Tucker, that reminded me of how meaningful our stories are — and how important it is to share them. Thank you, Lupe, for the reminder and for inspiring me to share this story. Some years ago, I took...
by Mark O'Brien | Dec 12, 2014
Thinking is hard work, which is why so few people do it. (Henry Ford) I saw a profile on LinkedIn the other day describing the person who posted it as a thought and people leader. I’m certain the gentleman who posted it is many things, most of which are likely...
by Mark O'Brien | Dec 12, 2014
Don’t be hasty. We know what it looks like. We do. Really. It looks like we’re on the couch, huh? If we were you, we’d think so, too. We would. But we know you’ve told us a million times to stay off the couch. So, why would you think we’d...
by Mark O'Brien | Dec 11, 2014
I recently listened as an experienced salesman, employed by a software and professional-services company, bemoaned the fact that his prospects don’t seem to answer the phone anymore. He wondered if the phone had outlived its usefulness, if Alexander Graham Bell...
