Simplify
Sales and marketing go hand in hand. Being on the marketing side of this equation, I have met members of many sales forces. For some of them, it’s difficult to take a step back and simplify their messages.
Death by Automation
If you don’t think the world is coming to an end soon — or, at the very least, that the world economy will be reduced to smoking rubble by automation — it’s only because you haven’t read this article in Harvard Business Review (HBR): “Why the...
Indian Winter
This past October was a phenomenon known as an “Indian Summer”. Five months later, and we are experiencing another climatic episode. I’m going to call it an “Indian Winter”. We have officially begun spring and are experiencing a snow storm – the second one this month.
The First Day of Spring: Weather or Not
Today is the first day of Spring. But in case you’ve been away from The Weather Channel for a while, global warming has made it a rough year so far in New England. And we may get another six to twelve inches of heat wave dumped on us in the next 24 hours. Here...